About me
I became a product designer because of my deep passion for problem-solving and storytelling. My journey into UX might seem unexpected, but it was a natural transition from my background in film production. As a producer, I thrived on crafting impactful stories and solving problems on set every day. However, I yearned to tackle real-world challenges, and I found the perfect balance in UX.
With UW cherry blossoms
How I Design
Thinking beyond the box
I’m driven by the thrill of infusing fresh, innovative ideas into products. My goal is to bring uniqueness and creativity to every project, delivering valuable brand and business impact.
Evidence-driven decisions
For me, research goes beyond formulas. Even when resources are tight, I’m committed to uncovering insights that guide my design choices. For example, in developing IngrediCheck, I analyzed competitors' app reviews to extract actionable insights that informed my decisions.
Embracing collaboration and staying humble
I believe the best outcomes come from collaboration and an open mind. I keep communication open with team members, sharing my process frequently and seeking feedback to ensure alignment and improvement.
Never stop creating
Participating Design Awards
My passion projects have garnered recognition, winning gold winner like the Muse Creative Awards, London Design Awards, and Vega Awards.
Create engagement
How AI interacts with users
Woking collaboration AI tools
AI UX trend research
I collaborated with a group of designers to analyze UX trends in AI, which has inspired my recent AI design works.
Short Film - Chocolate Milk
Filmmaking
I was a filmmaker who crafted stories about people; now, I am a product designer creating products for people.
Data storytelling
I created data visualization stories to highlight gender equality issues that I care about.
Painting - My Heart Blooming in the Rain
Creating crafts
In my spare time, I enjoy creating crafts like paintings and clay figures.
